In addition to being a valued skater in the roller derby league of Reading Derby Girls, Diane was also the marketing director for seven years. She grew the audience through grassroots marketing and designs that targeted the homegrown athlete for an intense sport on roller skates.

Diane was instrumental in the rebrand of the league from Reading Derby Girls to Reading Roller Derby in 2021.

  • Event Marketing

  • Social Media Management

  • Website Design

Marketing

Marketing

Recruitment

Social Media

Print Materials and Logos

Reading Derby Girls Wordmark, BeforeReading Derby Girls Wordmark, After
Reading Derby Girls Logo, BeforeReading Derby Girls Logo, After

Logo Rebrand from Reading Derby Girls to Reading Roller Derby for a more inclusive brand and organization.

Merchandise

Mascot Sticker